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5 Reasons to Visit Your Local Pfaff Dealership - Car Photography by Blake Ferguson. 

  • Writer: Blake Ferguson
    Blake Ferguson
  • Aug 19, 2017
  • 6 min read

Updated: Jan 27

In the summer of 2017, TURN6 rolled into Newmarket, Ontario—just around the corner from home base—bringing together a tightly knit community of automotive enthusiasts for a Sunday that felt as personal as it was passionate. 


Hosted by Pfaff Automotive Partners, a dealership renowned across Ontario for its commitment to high-performance luxury brands, the auto event took place on-site, with the showroom spotlighting legendary vehicles like the Ferrari F40 and a shop-owned Volkswagen Corrado.


Table of Contents.



Your Car Show Organizers: Cam Society— Cultivating German Automotive Enthusiasm in Ontario.

Organized by Cam Society, a local collective dedicated to preserving and celebrating the heritage of German engineering and car culture, TURN6 was more than a car show—it was a gathering of car enthusiasts who genuinely live the lifestyle. The attention to detail the group was orchestrating was evident: where each vehicle came meticulously prepped, paintwork gleaming under the summer sun, thanks to premium detailing products and countless hours of care.


Cam Society, identifiable on Instagram as @cam_society, is a dedicated collective of car enthusiasts based in Ontario. The group focuses on executing German automotive engineering and organizing auto events to showcase vehicles from brands like Volkswagen, Audi, BMW, and Porsche. TURN6 came together through their ideals of meticulous vehicle presentations and united passion for automotive artistry. The events by Cam Society foster a sense of camaraderie among participants, emphasizing both the aesthetic and performance aspects of German automobiles.


Automotive Photograph of a modified BMW 3 Series E46 at TURN6 2017 Car Show, in Newmarket, Ontario, Canada.
Modified BMW E46 on Work Meister S1 Wheels - TURN6 2017 Car Show - Pfaff, Newmarket, Ontario

Your Car Show Hosts: Pfaff Automotive Partners— Automotive Excellence Since 1964.

While it was an extraordinary experience on the scene, I wanted to proclaim more of the Pfaff experience. It is only fair that we spare the honour to know more about our renowned hosts and how they impact the car culture of Ontario, Canada.


Founded in 1964 by Hans J. Pfaff in Newmarket, Ontario, Pfaff Automotive Partners began as a single Volkswagen dealership with a profound commitment to exceptional customer service. Over the decades, under the leadership of Hans' son, Christopher Pfaff, the company expanded its portfolio to include prestigious brands such as Porsche, Audi, McLaren, Pagani, and BMW


Today, Pfaff operates multiple dealerships across Canada, offering comprehensive services, including sales, leasing, tuning, and collision repair. Their dedication to automotive excellence is further exemplified by Pfaff Motorsports, a racing team competing in the IMSA SportsCar Championship, reflecting their deep-rooted passion for performance and innovation. Christopher Pfaff was inducted into the Canadian Motorsports Hall of Fame as a significant contributor.


As an automotive photographer deeply rooted in York Region, it was meaningful to see such an auto event take shape in Newmarket—a town not often on the map for car culture. With close friends like Allan HeathBen Palmer, and Behn in attendance with his modified 2000 Volkswagen Jetta MK4 VR6, the day blended professional exploration and personal connection, capturing candid moments and automotive artistry with my Sony A300 camera


I could not classify this event as the typical sprawling, multi-city exhibition, though TURN6 stood out as a homegrown celebration of shared passion, technical excellence, and community pride. Whether you would like more reasoning behind the hype behind Pfaff— continue reading below! If you want to jump into the automotive aesthetics, you can direct to the full coverage here.



The Full TURN6 2017 Car Show Experience.






Five Reasons to Think & Support Pfaff Outside of Car Shows!

First things first—when it comes to the TURN6 Event, I was quite impressed. When it comes to commercial names in a small town like this, I was wrong to presume that the outcome would be as witnessed and captured. I was familiar with Pfaff as an automotive photographer, but this made the realizations come into play about their community-incentivized gatherings.


That being said, while having an opportunity to browse the shop space and the showroom floor, we had the pleasure of interacting with the staff members overseeing the event. Given this was a weekend event, the employee mindset was not intact, where they did not want to be elsewhere, only serving the true spirit of aftermarket and automotive. Let’s look at five reasons why you should undergo the Pfaff experience for yourself!


  1. Exceptional Luxury Automotive Experience.

The Pfaff showroom presents a remarkable atmosphere characterized by an impressive level of luxury. The arrangement of the dealership is meticulously curated, allowing exotic automobiles to take centre stage. Ambient light elegantly highlights the presence of vehicles such as the Ferrari F40, creating a striking visual experience.


Automotive Photograph of a red Ferrari F40 on the Showroom Floor of Pfaff for TURN6 2017 Car Show in Newmarket, Ontario, Canada.
Ferrari F40 in the Pfaff Showroom - TURN6 2017 Car Show - Pfaff, Newmarket, Ontario

  1. Engagement with the Local Community.

It is uncommon for automotive dealerships to actively participate in car shows and embrace the broader car culture. Pfaff is a specialized dealership that graciously accommodates public events, fostering a sense of community and shared enthusiasm for automotive enjoyment through the local communitiess they serve. Let’s be honest— as an aspiring german car enthusiast, when the time comes for an extraordinaire high-end vehicle, the only name I am bound to think of is Pfaff themselves. 


  1. A History of Pfaff Automotive Expertise.

During the car show experience, attendees could view the operational shop facility, where tuning and maintenance services occur. The demonstration of their project car, the Volkswagen Corrado, instills confidence and reassurance, indicating that the vehicles they perform on are in the care of knowledgeable professionals. Given their ties as an approved aftermarket modification and vehicle tuner for desiginated makes and models, this proves the history of Pfaff has a distinguished outlook, up to par with car manufacturers serving the widespread population. 


  1. Discovery of Supercars & Luxury European Cars.

You may encounter remarkable finds in the Pfaff Dealership, including the impeccably presented Volkswagen Corrado and the iconic Ferrari F40. As a well-regarded automotive chain with a presence across numerous towns and cities in Canada, Pfaff undoubtedly offers access to rare and exotic supercars. Whether you pop-in with donuts or coffee, there’s no question the staff or a designated team member would permit your view of the showroom, while having a casual chat talking shop. 


Automotive Photograph of a Volkswagen Corrado in the Tuning Garage of Pfaff for TURN6 2017 Car Show in Newmarket, Ontario, Canada.
Volkswagen Corrado of Pfaff History - TURN6 2017 Car Show - Pfaff, Newmarket, Ontario

  1. Exemplary Customer Service.

The level of hospitality experienced during the TURN6 car show was exceptional, providing attendees with a warm and welcoming environment. Engaging with the staff was a pleasure, characterized by a non-pressuring atmosphere when considering a business transaction-like scenario or seeking expert advice. Furthermore, staff members were quick to accommodate requests for photography, enhancing the portfolio of aspiring photographers who seek to capture the allure of the showroom.


Altogether, the TURN6 experience was canny and unforgettable as a hobbyist photographer and car enthusiast, hosted through extraordinary planning and hospitality of the Pfaff Dealership in Newmarket, Ontario. I cannot think of better reasons than when in need; think Pfaff! Not only do they remain a pinnacle of automotive services, but on innovation in the automotive industry across Canada

Show Love to Your Local Pfaff Dealership!



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The Full Video Recap of TURN6 2017 Car Show by MrGreek 2002.


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